International University in Geneva

Develop your skills and accelerate your career in International Business.

The Master of International Business (MIB) is designed for students interested in pursuing careers in international business management. The degree is geared towards recent undergraduates or working professionals with less than two years of experience. The MIB provides a comprehensive introduction to international business:  how do companies market and operate at an international level?
What are the communication and cultural challenges for businesses today? What are the ethical and social responsibilities of the business world?

  • Duration
    1 Year
  • Starting
    September November March May
  • Courses
    14 Courses

Key Benefits

  • Switzerland is a dynamic and multicultural learning environment;
  • An overview of key business theories and practices;


  • Practical communication and negotiation skills for entering the multicultural workplace;
  • Insights into the latest global business trends and challenges.
Graduate Student Testimonials International University in Geneva

Program Details

In addition to core business courses, the Master of International Business trains students to be skilled in international business practices with a strong cross-cultural focus. The program provides a global perspective on issues such as international marketing, cross cultural negotiation and human resources and aims to link theory to practice.

The Master of International Business is comprised of 14 courses taken over one year in the day.

Courses Descriptions

Trimester 1 credits
  • FIN 509 – Introduction to Finance This course introduces students to the basic tools of financial analysis. It develops an understanding of capital budgeting and risk analysis, cash flow and cost of capital, dividend policy, internal financing and leverage. It describes innovative methods in the use of capital markets, such as hedging with derivatives and related instruments.
  • ECO 607 – Global Economics This course examines the function of the economy and the role of the firm in the economy. The course underlines the macro-economic principles in order to understand domestic and international policy issues, international trade policies and economic growth.
  • QMB 513 – Quantitative Methods in Business This course will explore business applications of quantitative techniques, including forecasting and applications of linear regression and correlation.
  • MKG 605 – Marketing Management Students gain knowledge of marketing management by learning to think strategically and developing marketing plans by aligning marketing initiatives with market opportunities. During the course, students are required to develop marketing plans through the use of case study analyses.
Trimester 2 credits
  • NEG 615 – Cross-Cultural Negotiations In this course students develop negotiating strategies and tactics applicable in a global setting. The interrelationship between culture, communication and business is analyzed and appropriate approaches formulated.
  • LAW 659 – International Commercial Law Focusing on both private and public law, the course is designed to familiarize students with the legal framework of international trade and investment. Students acquire a fundamental knowledge of commercial law, trade finance, direct investment and franchising, country risk analysis, regional trade agreements and intellectual property laws and licensing.
  • MGT 610 – Leadership and Organization Behavior Students study a range of important variables that affect the behaviour of people inside an organization including leadership styles, the process of effective management, interpersonal communication skills, motivation, effective presentations and organization design, as well as the dynamics of conflicts in organizations. This course involves a high degree of participation and project work with adult learning techniques such as action learning and learning contracts.
  • MGT 620 – Strategic Management Strategic management is formulating, implementing and evaluating cross-functional decisions that will enable an organization to achieve its objectives. It is the process of specifying the company's objectives, developing policies and plans to achieve these objectives, and allocating resources to implement the policies and plans. Strategic management combines the activities of the various functional areas of a business to achieve organizational objectives. It is the highest level of managerial activity, usually formulated by the Board of Directors and performed by the organization's CEO and executive team. Strategic management techniques can be viewed as bottom-up, top-down, or collaborative processes. The overall vision and mission of the company is part of strategic management. The formal plan associated with strategic management is the Strategy or Strategic Plan.
Trimester 3 credits
  • MKG 667 – International Marketing The objective of this course is to provide a clear comprehension on how Business and in particular the Function of Marketing is influenced by the Globalization and the Macroeconomic aspects. Students will learn to devise an International Marketing plan taking into account the overall international economic situation, the growing interaction of governments, international institutions, the global legal environment, the different cultures, etc. It emphasizes the challenges the international marketer is facing today in dealing with the complexity of internationalization and the transparency of the modern technologies.
  • MGT 666 – Global Entrepreneurship and Venture Initiation The course objective is to develop a pragmatic knowledge-base for some of the primary factors that lead toward the creation of a successful business. Creating a viable business plan is a key component that will be studied. Considerable time is allocated to understanding many key aspects of being a successful entrepreneur, highlighting selected characteristics underlying that success such as management, marketing, finance and strategic planning.
  • FIN 611 – International Trade and Finance Trade and global governance, the contribution of the different players to the construction of a coherent multilateral system and the interaction between trade and sustainable development will be the course topics. Students will be introduced to international finance such as exchange rate systems, macroeconomic stability and international capital markets.
  • COM 621 – Interpersonal and Presentation Skills The essential element for a successful executive or manager is the ability to effectively communicate his or her ideas, persuade others of the viability of those ideas, and direct and delegate authority in a manner that motivates, rather than alienates subordinates. This course gives students a controlled environment in which to practice and develop these skills. Students examine interpersonal communication, business writing, public presentations, and are expected to make persuasive and informative oral presentations.
Trimester 4 credits
  • BUS 699 – International Business (Capstone Course) International Business is the capstone course to assess the student learning and knowledge acquired in the MIB program. The course will incorporate the functional aspects of Finance, Marketing, Human Recourses, Law, Economics, and Communications in the area of International Business. It will evaluate the knowledge acquired to ascertain the student's responsiveness to successful business within an international context. Understanding of cultural and language differences will be utilized in the context of international business. The course will also contain key international trade theories, international business entry strategies, and foreign exchange markets including how to raise capital in the international marketplace.
  • BUS 650 – Ethics, Strategy and Social Responsibility This course examines CRS issues from the perspective of different aspects of corporate operations including strategy, accounting, finance, economics, entrepreneurship, marketing, organizational behavior and operations management, It includes lectures, case studies and student research projects and presentations.


Nationalities of Master Students
  • 1. Europe (62%)
  • 2. Asia (28%)
  • 3. America (7%)
  • 4. Africa (3%)


The faculty at IUG in Switzerland, is international in experience, practical in orientation and focused on their teaching. The faculty members are student-centered and committed to foster a stimulating learning environment.

Study in Switzerland

Geneva belongs to a select group of truly “international” cities of the world, making it an ideal place to study international management.

An International Network

The International University in Geneva has established a strong network, developing exchange programs with 23 universities worldwide.

Your Career with your MIB

MIB graduates have gone on to careers in multinationals, family businesses, international organizations and governments.

Career Services

The International University in Geneva provides for counselling to assist students in their career decisions.

Admission Requirements

  • A completed application form (should include your Motivation letter)
  • Official Undergraduate Transcript (certified translation in English) (Minimum GPA recommended 2.7 or above on the scale of 0-4)
  • Official Undergraduate Diploma (certified translation in English)
  • Non-refundable application fee of CHF 150.- or € 150.- or USD 140.-
  • English proficiency test: either TOEFL (min score 80),  IELTS (min score 6.0) or Cambridge Certificate in Advanced English (CAE). IUG institutional code number for the TOEFL is 0130;
  • Curriculum Vitae stating any relevant professional work experience;
  • Letter of reference from an employer or a professor;
  • Copy of valid passport;
  • Two passport size photos.

The following additional requirements apply to MBA program candidates:

  • A minimum Grade Point Average (GPA) of 3.0
  • A GMAT test score (The University's GMAT code number is 0130)
  • At least 2 years of work experience is recommended
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